How Virtual Production Is Helping to Cut Costs and Reduce Carbon Footprint
How Virtual Production Is Helping to Cut Costs and Reduce Carbon Footprint
Over the past two years, the pandemic has transformed the entertainment industry, forcing studios to rethink the way productions are planned. Smaller crews, budget constraints and COVID restrictions propelled virtual production to the forefront of the industry, allowing a crew to go back in time or into the future and travel anywhere on a project without ever leaving the studio. Virtual sets that replace traditional green screens can use 2D playback of photographic footage on LED walls, or 3D tracking that moves with the camera so the image changes like it would on a real set.